Blogs
Having a blog is now recognised as a mainstream requirement for any online marketing strategy, working particularly well when run in conjunction with social media channels. Running a blog helps with SEO (search engine optimisation) because each post is treated as new content by search engines. New content is yummy food for search engine robots.
If your content is perceived as valuable and interesting your readers are likely to want to return to read more. Blogs that capture the imagination of a regular readership can be powerful tools for engaging with and broadening your customer base.
Jeff Clark, Managing Director, Admiral Design and Print
There are quite a few different ways to establish a blog and they are increasingly popular for business because of the recent changes in Google algorithms. Google rank web pages based on a number of quality criteria and blog posts can provide much in terms of regular, fresh content.
Blog examples configured by Website Wings
This blog, configured on the WordPress platform quickly gained a following and so the option to turn the blog into a fully functioning website and blog was developed. The flexibility of the WordPress platform together with its SEO excellence, out of the box, has resulted in a steadily growing number of backlinks.
This blog is slowly being developed by the owner into a fully functional website. Working with established social media channels the blog aims to engage the interest of potential customers before introducing them to the e-commerce element of the business.
Design and Printing company blog
This blog was configured on the WordPress.org platform. A theme with functionality matching the product layout used in the main website was identified and modified to match company branding. The main aim os the website is to benefit SEO as the main site has much unchanging content.
This blog has been running for over two years, proving without doubt the power of the blog. Through regular posting and use of keyword phrases this blog has consistently enjoyed good organic ranking for searches relating to trips on the river Nene.
This was a simple ‘straight out of the box’ installation, for a client who wanted a non-database driven website for his main content, for reasons of security.The blog is there to provide CMS functionality for staff to post updated news. Unfortunately, pressure of work has let this blog slide into the backwaters. But all that is to change in 2012, so I’m told.
This blog was integrated within the main site root to provide a vehicle to share ongoing development in the garden. The owner of the blog is currently struggling with time management and has recently approached us to help them on a regular basis, one the growing season in the gardens is fully underway.
