Too much staring at computer screens can make you short sighted

Well, to be fair I’m there already, born like it and therefore a regular visitor to the optician who checks up I’ve been a good girl and not overdone it with my eyes.

We always have a laugh, my optician and I, as I try to read the letters on the screen and demonstrate my uncanny knack for guessing wrong!  Then we progress to ‘eyes out’, well contact lenses anyway, while he checks the back of my eyes, the roundness of my eyes, the whatever else he checks in my eyes and while having my eyes stared into at very close quarters, we chat.  A welcome opportunity in the course of my day because back in the coding cave I experience few verbal exchanges, not even a squeak now and again from the mouse on my desk.

We got talking about what I do with my eyes in the course of a typical day and soon we were conversing about websites and blogging. Well, it was a rather one sided discussion because my optician doesn’t have a website.  WHAT.

Not that I was trying to sell my services, but by the time I was out at the front desk paying the bill we were talking about how businesses can benefit from using social media channels such as Facebook and Twitter. He’d heard of Twitter, but was less familiar with Facebook. So, OK Mr. Pointer – the name of my very nice optician (I’d give you a link to your website here, but you don’t have one). This post is for you.

Follow this link to find a step by step guide to signing up to a Twitter account.  Then have a look at some short video tutorials about making your first Tweet, finding people to follow on Twitter and setting up Twitter on your mobile and a few other useful tips that will help you find your way around what is a VERY useful social media platform for business.

If you’re not Mr. Pointer reading this, which you’re probably not, then let me invite you to get yourself a Twitter account, if you haven’t got one on the go already, and gently start to learn to use it.  The future is beckoning earnestly to businesses to start engaging with their customers via social media channels. Don’t get left behind.