Websites
The purpose of a website should be first and foremost to benefit the site user, not the site owner by use of fancy artwork and functionality acrobatics. The temptation to produce an ‘all singing and dancing’ website is one that good developers resist, for sound reasons.
If content is King, then site structure is his castle. A website needs to provide a uniform user experience across different browsers and platforms, whether on PC, Mac, Ipad, or the range of mobile phones which can now be used to browse the internet. Perhaps the most important benefit for users is fast loading pages, simple navigation and content that delivers information clearly and in plain English.
Website Wings builds brochure HTML websites and configures data-base driven websites, based on the WordPress platform. However, we can help you identify a suitable ecommerce site build provider, which we have done successfully in the past.
Jeff Clark, Managing Director, Admiral Charity Cards
Website Wings sites are designed and built to to be cross-browser compatible with IE 6, 7, 8 and 9, as well as Safari and Firefox browsers on PC, Mac and mobile devices.
Examples of websites designed and built by Website Wings
This website was built with functionality to assist users in finding a lot of technical information, without being over-faced by viewing it all at once. The website incorporated the use of tabbed panels, minimizing page length and user drop out. Google Analytics has indicated good user engagement with these pages across the site. Website Wings aims to make all websites cross-browser compatible, including troublesome IE6.
This website, built for a design and print company, was required to showcase a range of products and to focus on their high level of customer service. The designers wanted a landing page full of images, but search engine robots need text. The solution was to provide functionality of a drop down panel providing an area for internal page links and text. The main site is built with straightforward HTML and CSS, whilst a WordPress blog was incorporated into the site facilitating CMS (Content Managed System).
A well structured site, quality content and regular updating has seen the Old Rectory Gardens move up the organic Google rankings from page 5 to page 1 for “Northamptonshire gardens open to the public”. beating much of the competition from larger and longer established open gardens. The new site attracted a link from the BBC, resulting in greater public awareness and higher numbers of visitors. The site has also generated wider promotion through links from magazines and professional photographers.
A sole trader wanted a website as a reference point for prospective customers, particularly to display testimonials. This site is small and inexpensive, but still displays uniformly across browsers and platforms.
This website for a narrowboat does well for visitor numbers because of the blog that is integrated within it. You don’t need to be big and powerful to be successful in search. Consistency and persistency are the Key words worth learning.5
Business coaching website
This site was designed and built for a company specialising in business coaching. They requested a straightforward layout to reflect their ethos